Building strong communities through corporate social responsibility

Building strong communities through corporate social responsibility

Article from: CUNA

December is a popular time for giving. This time of year, we tend to become more aware of those in need, and it’s a great time to reflect on how we give to our communities year-round.

As an employee of CUNA Mutual Group, I am proud and humbled by the generosity of the people I work with every day, and I’m proud of the company I work for. Time and time again, I see that when we lift others up, we lift ourselves up.

Our company has a long history of corporate social responsibility (CSR) and corporate giving —we recently celebrated 50 years of the CUNA Mutual Group Foundation—and one thing we’ve learned is the needs of yesterday aren’t necessarily the needs of tomorrow. We need to shift.

Over the past three years, our organization has increased its focus on diversity, equity, and inclusion efforts. By filtering our work through this lens, we’ve seen positive—and often unexpected—outcomes. The same is true for CSR and how we serve the non-profit community.

  

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