Strategic Thinking And The Road Ahead

Strategic Thinking And The Road Ahead

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Planning season is approaching, and as credit union teams across the country lay out their agendas, there are a few tough questions I challenge them to add.

As you talk about your credit union and your market, consider this: What don’t you know?

What don’t you know about the market ahead? What will your market look like in five years? How about in 10 years? What will your members need to survive and thrive? How will their needs be different tomorrow from what they are today?



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